Think Your Business Doesn’t Need Content Marketing? Well, Think Again

Think Your Business Doesn’t Need Content Marketing? Well, Think Again

Business, web content
You overheard some folks talking about content marketing and digital marketing. They were talking about how effective they are as an online marketing tool, but since your business doesn’t have anything to do with the online world, then you just threw the idea in the dustbin. If this is something you are planning to do or have already done, then this is your chance to take it back. Before completely deciding that content marketing is just of no use to you, let us first take a look at what the Content Marketing Institute (CMI) have to say about it. What is content marketing exactly? According to CMI, “Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly…
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Thinking Of Being Your Own Copywriter? Here Are Some Copywriting Tips Just For You

Thinking Of Being Your Own Copywriter? Here Are Some Copywriting Tips Just For You

web content
Let's face it. Creating website content can be a bit intimidating. I mean, there you are with your live website. Yet, it's empty. It can be a bit overwhelming having to look at all that whitespace. Copywriting your own website is like acting your algebra. It's just too out of reach. You feel like you'd want to give up before it even started. You started viewing other websites. Looking how well their content was created seeing how well their digital marketing was implemented you felt a bit of envy. Did you wish your site was already like that? Is it really that difficult to be a copywriter? The truth? It's not. As a matter of fact, even a beginner can do it, and that means even you can do it.…
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